Breaking Down Silos: Innovative Approaches to Data Unification for Marketing Mastery
Hyper-personalisation with cost efficiency is the end goal for every marketer. To accomplish this, they often rely on various data sources. Getting effective data-driven intelligence is like finding gold in the sand. Yet, it is every marketer's pursuit to better
Getting Your Data AI Ready
Consider that you have set up a new Artificial Intelligence (AI) powered voice support assistant for your business, to answer rudimentary and simple questions like, “Where is my order?” or “When can I expect my order?” It seems simple enough